Tsukiji Fish Market & Sushi Dai

Tsukiji Fish Market can be pretty overwhelming – just loads and loads of tuna everywhere. Yummy sushi stares at you from billboards, while zealous workers yell on the streets for you to enter their shops. I’ve been to Tsukiji Fish Market a few times, and I was never particularly overwhelmed by it until the last time I went with my friends Jeremy and Cecelia.

We went to Sushi Dai, which is very famous in Tsukiji Fish Market, but I am going to let you in on a VERY BIG SECRET here and save you a couple of hours in your life. Unless you enjoy queueing for a few hours in the market, the alternative is walking away just a short distance from the market where you’ll find another Sushi Dai. Think of it as just as delicious, but without the wait.

Here’s what it looks like from outside:

Look for the big blue sign for Sushi Dai!
Look for the big blue sign for Sushi Dai!
What Sushi Dai looks like from the outside.
What Sushi Dai looks like from the outside.

Here’s what we had:

Sushi in Japan is delicious, but Sushi Dai takes it to the next level. The ottoro just melts in your mouth, literally. I don’t know how it’s possible for tuna to be this damn good, but as you find yourself eating a piece of ottoro sushi, you will find your eyes closing and you going MMMMMMMMMMMMMM THIS IS SO GOOD!!!

You can order from a few sets here. If you order the omakase set, the servers will ask you what you do and don’t eat, and then prepare accordingly. I love that because there are always nice surprises waiting there. There might be sushi that you’ve never tried eating before or never thought of, but when you try it, it just blows your mind.

I’d say prices here are reasonable – if you order the omakase set, which has 11 pieces of sushi, that’s 3,500 yen. For the quality you get, I think that’s a really great price.

So, so, so delicious. I could wax lyrical about it all day, but seriously, this is one of those places in Tokyo that you MUST go to and not miss out.

Here’s the Google map pin: (and remember, just skip the one at Tsukiji because you’ll be in line forever if you do that!)

After getting ourselves stuffed with sushi, we then headed to Tsukiji Fish Market. (Ok, usually people go to the market first and then eat, but we were hungry that day). There are loads of stuff to check out, even if you’re not going to buy a big slab of fish back. And, for some reason, there are lots of strawberries in the fish market.


So we bought lots of strawberries.

The last picture is a big juicy strawberry on a chocolate flavoured mochi. Deeelicious!! Thanks for the treat, Cecilia!!

Now, besides strawberries, the Tsukiji market is fun to walk around to get lots of food and snacks. We didn’t go into the real fish market inside this time because we’d all been before, and nobody was going to cook anyway, so everything you see here is on the outer market.


One thing I’ve realized is that Tsukiji fish market is really best gone with friends. I’ve gone by myself before when I first came to Japan, and I was bored out of my mind because I didn’t understand anything and I had nobody to talk to. (Sad!) Plus, the fact that I hadn’t researched anything didn’t help. As you can tell, I’m quite a failure as a traveller!

Hungry and in the mood for more? Check out our food page for all things to nom on in Tokyo!

Ann Jie

Loves good conversations and hates small talk. Finds people fascinating and wonders why meanies exist. Loves writing violent, graphic short stories but finds horror movies too scary to watch. Follow me on Instagram @annjieslices or tweet me a slice of YOUR life at @annjieslices!

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